LINKEDIN, OUTREACH AND SEO
LinkedIn outreach and SEO, done by hand
I don’t use bots or automation tools. I read each profile and write each message myself, for founders, agencies and ecommerce brands.
Mazhar Sher
Co-Founder, WealthEcom
A quick note from Mazhar
I have been doing LinkedIn outreach for more than seven years, and I still do it the way I started: by hand. I read the profile, I look at what the person actually posts, and only then do I write the message. It is slower than blasting 500 templates a day, but it is the reason people reply.
Along the way I have worked with 50+ businesses and managed 150+ LinkedIn profiles, from construction lenders in the US to SaaS founders and ecommerce brands. My own profile grew to 47,000+ followers the same way, with no engagement pods, bots or bought likes. More than 8,800 people subscribe to my weekly newsletter.
If you want a second opinion on your profile or outreach, send me a message. I will tell you honestly what is working and what is not.
Mazhar
IN THEIR WORDS
What clients say on LinkedIn
“I worked with Mazhar to rebuild my LinkedIn presence from the ground up. He rewrote my headline, About section, and experience to actually reflect what makes my lending different… He also set up my Sales Navigator outreach with a clear targeting strategy that is already bringing in real conversations… I highly recommend him to anyone who wants their LinkedIn to actually generate business.”
Todd Nolette
Construction & Bridge Capital, Willow Creek Capital
“Mazhar is a person of high energy, positive attitude, and integrity. He is also a very skillful strategist, negotiator, and problem-solver… I highly recommend Mazhar for lead generation tasks.”
Dr. Subrina Arai
Global Health & NCD Advocate
“Mazhar is an innovative thinker, with keen marketing skills. He looks at many ways to assist the customer in reaching their marketing goals.”
Joyce Odidison, M.A. MCC
Founder, WIS®RQ Resilience
CASE STUDY
From a profile that undersold him to a steady flow of real estate deal conversations
The problem
Todd places construction and bridge loans for real estate developers. His profile and company page didn’t explain what made his lending different, and his outreach wasn’t reaching the people who actually bring deals.
What we did
- Optimized his personal profile: headline, About section and experience rewritten around one clear positioning line, so developers instantly understand what makes his lending different.
- Optimized his existing company page so it matches the profile and looks active and credible.
- Manage his biweekly LinkedIn newsletter, Capital Beyond the Bank, which keeps him in front of developers, investors and contractors between deals.
- Set up Sales Navigator targeting by hand: developers and commercial brokers at small and mid-size firms.
- Wrote a short, personal message sequence and sent every request manually. No bots, no mass templates.
- Built a simple CRM in Notion so every lead and follow-up is tracked, and the hottest leads go straight to Todd.
WHAT HAPPENED
In the first two months, 260 developers and brokers accepted Todd’s connection requests. That’s roughly half to two-thirds of everyone we reached out to, which is about what you’d expect when every message is written by hand.
Those connections turned into more than 30 real conversations, and a few of them are now deals moving into underwriting.
His newsletter, Capital Beyond the Bank, picked up 169 subscribers in its first two editions.
WHAT WE HELP WITH
LinkedIn and SEO, side by side
LinkedIn work is handled by me personally. I research every prospect and write every message myself.
- Sales Navigator outreach. Lists built by hand and messages written one by one.
- Profile rewrites for founders and company pages, so people know why to talk to you.
- Posts and newsletters written in your voice, about things your buyers care about.
- Training if your team wants to run outreach in-house.
SEO
Our SEO team does the hands-on work. I look after the strategy and keyword research.
- On-page: we find what your buyers search for, then fix titles, headings, content and internal links around it.
- Technical: speed, mobile, indexing errors and Search Console, the things that stop Google from reading your site properly.
- Off-page: links from real, relevant websites. We don’t buy links from link farms.
- Local SEO: for shops, clinics and service businesses, we set up and improve your Google Business Profile and help you get real reviews from real customers.
On client campaigns, connection acceptance usually lands between 60% and 70%. We don’t promise numbers, because every audience is different.
EXPERIENCE
Who we’ve worked with
Industries
B2B SaaSConstruction and real estate financeDigital PRPrivate investment communitiesEcommerce
Ecommerce brands
ShopenzerTechnoAntKicklo
NEWSLETTER
The Manual Edge
A short weekly read on manual LinkedIn outreach: what I tested that week, what worked and what didn’t.
FAQ
LinkedIn and SEO questions
Why don’t you use LinkedIn automation tools?
Automation tools get accounts restricted and messages ignored. We research every prospect by hand in Sales Navigator and write each message ourselves. It takes longer, but it gets real replies and keeps your account safe.
What connection acceptance rate can I expect?
On client campaigns it usually lands between 60% and 70%, depending on the audience, the offer and the profile we start with. We don’t guarantee numbers, because results depend on your market.
Why would an ecommerce brand need LinkedIn?
LinkedIn is where wholesale buyers, distributors, retail partners and investors spend their time. A clear founder profile and personal outreach can open deals that marketplaces alone won’t bring.
Can you guarantee first-page Google rankings?
No. Nobody can guarantee rankings or a spot in AI answers. We follow SEO best practices with real keyword data and track results in Google Search Console.
Do you help local businesses with Google Business Profile?
Yes. We set up or clean up your Google Business Profile, fix categories, services and photos, build consistent local listings and help you get real reviews from real customers. Local rankings depend on your location and competition, so we don’t promise a spot in the map pack.
Want more replies from LinkedIn?
Tell us what you’re working on, and we’ll get back to you within 1–2 business days.